Project Details:

It has always been a matter of time

The big brands have managed to combine utility with art, creating impressive collections of watches.

This is a Web Future Studio project that included photography in our studio and image editing by our team.

All of the images that we see these days have been manipulated using Photoshop but we strongly believe that post-production should enhance what is already there rather, so we always make sure that we use high-end lighting techniques to get as much as possible right straight out of the camera.

We spend longer time refining lighting setups whilst shooting our images rather than relying upon retouching to get the result we want. Like that that products are more realistic as there are only minor changes made during retouching in photoshop.

When image editing, the first step is to make minor exposure and contrast adjustments to ensure that we have optimal images to continue retouching in Photoshop. For this luxury watch, the first step was background removal using the pen tool.  Once cutout, the dust was cleaned from the watch using the healing brush tool and the clone stamp tool.

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